Instagram videos have endless potential. You can increase page engagement, successfully market your service or products, and expand your social media presence with their help. But how can you create Instagram videos that will help you stand out from the millions of other posts posted on this platform daily? The following steps will help you to create Instagram videos that will amaze your followers and grow your Instagram page.
Step 1: Script
Writing a brief script before you begin filming a video is beneficial. You may compose dialogue and specify the direction you want the actions to take, for example, if you are making an informative video.
Remember that you’re creating a script for a short video rather than a feature film, so keep your script short and your word choice precise. To ensure that you don’t waste your words or the time of your viewers, write several copies of the video script and modify it until you get it as precise as possible.
Step 2: Storyboard
After writing your script, you must design a storyboard to outline how you will produce the video. While many skip this phase and jump right into shooting, it’s preferable first to plan how you’re going to record your video to avoid wasting time making mistakes and creating a huge amount of extra footage that won’t be used.
The progression of your video and the types of shots you plan to employ is visualized on a storyboard, which is crucial. Imagine detailed instructions for constructing a shelf which is like a storyboard. Sure, you could just put everything together and figure it out as you go, but it’s easier and more comfortable to follow the directions, so the final result is precisely what you want.
Step 3: Filming
Choosing the right camera to use is the first step in recording your video. Instead of utilizing the camera feature built within the Instagram app, which restricts what you may capture, we advise using the camera on your smartphone or a DSLR.
You’ve chosen your camera, so it’s time to start taking shots! Use portrait or landscape mode when recording your video. Instagram no longer forces videos to be taken in the usual square format, so you may shoot in any direction, knowing that the whole clip will fit within the app’s limits.
You should avoid using unsteady shots unless you’re making a terrible horror film. Put your elbows down on a level surface, lower yourself to the ground, and rest your hands on your knees to keep them steady. Use a tripod if you’re using a DSLR camera. You must choose carefully which shots to put in your story because your Instagram video can only be a few minutes long.
Step 4: Editing
The exciting part starts when you edit your video. Instagram video allows you to record and edit videos, but we advise using a different editor if you want more advanced editing features. You can import your clips into the software’s interface, which has many fantastic features like image stabilization and frame-by-frame editing capabilities.
Additionally, it comes with many attractive installed filters and may offer additional ones for buying. Remember how long the video will be, and avoid getting too bound up in special effects when editing. Instead, concentrate on conveying your message in a clear, uncomplicated manner.
Make your introduction appealing because you only have a brief period to capture your audience’s attention. The text should also be included to encourage viewers to increase the volume and stay watching.
Step 5: Bring in some music
Everything is enhanced by music, even our lives and Instagram videos. It might assist you in conveying the ambiance or emotion you want your viewers to experience as they watch your video. You may add music to any video quickly and easily using a variety of offline applications and online video editors.
Step 6: Include a title, a description, and some hashtags
By including hashtags and creating an attractive title and description for your Instagram video, you can improve the number of people who watch it. Your video title should be between 18 and 20 characters in length. In the meantime, the description should outline what the viewer might expect and encourage them to start watching.
Use precise and relevant hashtags for your video to be found by people who aren’t followers. The comments section is a better place to use the hashtags if you want to increase traffic rather than in your description.
The Bottom Line
These were some tips, in our belief, that will help you improve your social media presence and make your upcoming Instagram video a success. You can make an outstanding Instagram video without spending a lot of money or time on it. To make your videos look more professional and appealing, be sure to edit them as effectively as you can.
You can also gain inspiration from other influencers to see how they make their most popular videos. You can download them using Reelit, and observe them closely to see what makes their videos stand out from a thousand new videos that are produced on the app every single hour.
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Sarah Durrani 
Bethany Wilson 
